December 09, 2003
Google Bombing Blasts Bush Bio
Try this: Search Google for "miserable failure" and click on the "I'm feeling lucky" button (or simply note the first-ranked result). This result is from direct search engine manipulation, also called "Google bombing". The Sydney Morning Herald has a nice explanation of how it works, and why it catches on like webfire. The New York Times also picked it up.
With blogs all the rage, it doesn't take many to make it work. Google's response was simply, "We just reflect the opinion on the Web, for better or worse."
Let the games begin...
(Thanks to the Stark County Law Library Blawg for the links.)
Topic(s): Web Wizardry
Posted by Jeff Beard